{ "@context": "https://schema.org", "@type": "Person", "name": "J-P Stanway", "jobTitle": "Designer / Art Director", "url": "https://www.jupper.co.uk", "sameAs": ["https://www.linkedin.com/in/your-profile"] }

NIQ The quest for next

As art director with Semi-famous studio, I developed and produced NIQ's global campaign 'Quest for Next'. The creative approach captures raw intelligence evolving into game-changing developments — whether pioneering technologies or cultural phenomena, breakthrough formulations or emerging preferences. The campaign positions NIQ at the frontier of consumer data, translating complexity into bold, compelling storytelling.

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NIQ Quest for Next — digital screen campaign animation
NIQ brand guidelines — visual identity overview
NIQ brand guidelines — typography and layout system
NIQ brand guidelines — colour palette and usage
NIQ brand guidelines — graphic elements and patterns
NIQ brand guidelines — digital and social media formats
NIQ brand guidelines — campaign application examples

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