Check-in to the experience economy
Priority Pass provides frequent traveler with independent airport lounge access worldwide. From research into consumer behaviours and attitudes regarding telecoms and the services they provided. They wanted a printed and digital eBook to bring their research to life and reassure those within the telco industry that Priority Pass can provide them with benefits the customer really wants.
Created a brochure which could replicate itself effectively in both print and digital. The square formatted print brochure allowed us to achieve this as it provided us a good platform to transpose the content into readable pages for online use within a PDF. The use of photography and infographics abled us to turn complex data into an engaging and shareable story.