RAF Air Power 2017

An official publication of the Royal Air Force

Air Power 2017

Staying true to traditional values while reinvigorating the look

The brief
The Chief of the Air Staff’s Air Power conference is an annual event discussing the present and future policy and procurement needs of the Royal Air Force (RAF) and air forces around the world. The RAF wanted a publication to launch at the event that would convey its message in a precise and accessible way.

The delivery
We designed a template that harmonised with existing guidelines while delivering an updated look, which used striking imagery to tell the organisation’s story. The template had to be adaptable to accommodate a range of content, from long-form articles to display advertising.

RAF Air Power 2017 cover

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